Embrace Mobile Banking as a Growth Strategy and Reap the Rewards
Take a product tour and learn why mobile banking is reshaping the financial services industry
Mobile banking is a transformational technology that is changing how consumers manage their finances. In 2009, there were approximately 10 million mobile banking users, according to TowerGroup. TowerGroup forecasts that there will be 53 million mobile banking users by 2013, which represents an annual growth rate of more than 50 percent. There is a huge opportunity for financial institutions to use mobile banking as a growth strategy.
Recent studies show that mobile banking has helped institutions, like yours:
- Attract new market segments
- Reduce operating costs
- Create brand differentiation
- Deepen account relationships
- Increase satisfaction and loyalty
- Generate revenue
Despite the promise of these benefits, many financial institutions have not yet embraced this new technology. But institutions that have implemented a mobile banking program have experienced rapid acceptance from their customers or members and have found that mobile banking users are more profitable than the average client, according to a Bank Info Security article.
FIS can bring you up to speed on what you need to know about mobile banking and guide you through the changes and uncertainty that surround this evolving trend.
Take a Product Tour
Take a product tour to learn about the emerging mobile banking channel and learn how mobile banking can provide modern money management to consumers who demand higher levels of convenience and anytime access to their accounts. This tour will provide you with an industry overview and insight into three features that you will want to include when considering a mobile banking provider.
